Once organizational strategies are already aligned with sustainable goals, sustainable development becomes much easier since every decision about better environmental, social, and financial performance is already supported at the highest levels of the organization. The very products, services, and events (and the infrastructure and platforms that support them) will already start to be reshaped in […]
Category: DESIGN IS THE PROBLEM
Risk Mitigation
Still another valuable strategy for bringing sustainability into an organization is in terms of risk mitigation. Even when leaders and other stakeholder don’t understand or accept what they feel are “touchy-feely” values, most can imagine the costs associated with operational risk in policies and offerings. For example, many manufacturers have discovered the negative impact ill-defined […]
Efficiency
Where the culture of an organization isn’t quite ready to discuss sustainability purely in terms of environmental and social values (it’s likely that most organizations are already prepared to have a discussion about financial sustainability), there are several proxies that can stand in for them while they develop within the culture. For example, sustainability often […]
Understanding via Examples
During the strategy-development process, it’s important to present scenarios and even proofs-of-concept that can embody opportunities in visual and visceral ways so that business leaders can understand and envision what they might be like. Here, too, designers and other developers can play an important role. While these examples are strictly prototypes (since they don’t actually […]
Strategic Partnerships
Conversations at this level about sustainability can open the door for strategic partnerships with other organizations, both for mutual support and for more successful implementation. Sometimes, this helps minimize risks of retaliation or ridicule (such as from issue-oriented NGOs and watchdogs). Other times, this can add or help develop important, sometimes expensive, new tools, materials, […]
Multidisciplinary Perspectives
It’s important to approach strategy from multidisciplinary perspectives. This is the biggest mistake that most leaders make. They feel that only they will truly understand the organization’s opportunities or that this information is so critical that it can’t be entrusted to many in the organization. The result is that leaders unintentionally misinform themselves about market, […]
The Strategic Innovation Process
For the purposes of this book, I will be referring to a development process for strategic innovation, currently rising in popularity and combining many of the best elements of those from the past. Through it, it’s easy to point to where sustainable criteria can best intersect the development of sustainable strategies, as well as products […]
Innovating Solutions
394 401 414 389 Enter code DITPDE for 15% off any Rosenfeld Media product directlypurchased from our site: http:Zrosenfeldmedia. com T here are several different development processes currently in use around the world. Depending on the industry and product or service, developers may use any of the following: • “Waterfall:” A step-by-step, phased approach that […]
A Note About Caution
The exact origin of the Precautionary Principle isn’t known, but it dates back to 1800s common law and in more specific forms, to the 1930s in German law. Recently, it has been adopted by many government, NGO, and business organizations as a way of considering the systems implications of actions and policies. The European Commission […]
Work from the Inside Out
One of the most successful ways to approach systems change is to start inside yourself and your organization. By understanding your own biases, preferences, values, and core meanings, you’re better able to relate to others. Likewise, by understanding the mission, culture, goals, and vision of your organizations, you’re better able to act on the values […]